How Text Compression Ratio of Webpage Content Impacts SEO Performance
In the digital world, content quality and presentation play a critical role in achieving higher search engine rankings. One often overlooked yet essential factor is the text compression ratio , which influences how efficiently your webpage content can be processed and served to users. What Is Text Compression Ratio? The text compression ratio measures the extent to which a webpage's textual content can be compressed without losing its meaning or structure. It’s expressed as: Compression Ratio = Compressed Text Size / Original Text Size A well-balanced compression ratio reflects content that is concise, unique, and free from excessive redundancy or filler, which not only benefits users but also aligns with Google’s emphasis on helpful, quality content. Compression Ratio Analysis Ideal Compression Ratio for SEO For SEO purposes, the recommended text compression ratio falls between 0.35 and 0.6 . Below 0.35: Indicates excessive compression, often a result of repetitive or keyword-st...